Friday, November 11, 2011
Retail e-Commerce has a great article up on doing this and how to avoid being sent into oblivion on Google's search results. They reference the recent issue that J.C. Penney had with using "black hat SEO techniques".
Hit the jump for both the article and also another describing in depth what happened with J.C. Penney.
Don’t play with Google with dirty SEO tricks Retail e-Commerce
The Dirty Little Secrets of Search New York Times (Re: J.C. Penney)